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Music – How to Market Your Music

Posted on : 26-08-2009 | By : Live Concert | In : Live Music

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For the novice producer and creator of beats, marketing your sound is going to be one of the the majority c venue enging obstacles to overcome. This is mainly because the music industry is an old beast where the new and unique are not always welcomed with open arms.

The Web has certainly help ed the new comers, however, providing a place for new blood to get the recognition they deserve. Still, marketing is tricky unless you can be as creative as you are with your beats.

Whether you make your own beats from scratch or you download already made beats and customize them, finding a fan base and a potential record label to listen to the finished product will have the same problem. Back in the 1980s and 1990s, musicians had to rely on the coveted “Lucky Break“. You performed each concert whether it has been at a bar or venue as if a representative from a record label has been out in the crowd waiting to see if you had what it takes. While this is still a possibility, musicians are now  encourage d to be more proactive with their approach.

Social networking websites prefer MySpace.com cater to musicians of all forms understanding how hard it really is to make a name for oneself. Producers, hip hop musicians, and really everyone is  promote d to use such arenas to its full advantage. It pays to use the Internet and flood every possible area with news about a new beat you just made along with other information prefer show dates and times.

again and again times, if you’re downloading already made beats with the intention of customizing them later, these web sites will have areas devoted to musicians. In these areas members of the web site will be able to post their beats and other songs. This is a exceptional chance to bring together musicians in one place so labels might simply browse through the selection to find what they want. This is, perhaps, the biggest innovation in marketing of recent date; the notion of bringing together musicians in one place so large wigs might find them.

Even though you live, eat, and breath the Digital Age never underestimate the power of the spoken word. Establishing a strong fan base both Web and offline will stimulate legitimize your ability and talent. When you make it extensive it will be these first few listeners that you may continue to rely on to stimulate your record sales. Word of mouth will continue to be a great asset for the artist. When word of mouth spills over into the Web it’s called viral marketing and has proven to be highly effective. Even though you’ve your own website and are a presence on those websites that provide downloadable beats you will still need to join every forum, group, and any where else that aids your projected fan base and peers that furthermore make beats.

By having a visible face and a loud voice you’ll rise to the top and be noticed by labels. Do not fool yourself into thinking that your 1st few beats will rocket you to stardom. It may take years for your sound to find a market.  A lot of musicians, no matter how talent ed, will feel discouraged by this fact, some will even give up. Just because the marketing campaign isn’t going as you like does not mean that you have just reason to give up. Be persistent in marketing and you’ll find that niche group which will then deliver you to fame.

When marketing your beats, it will be necessary to use all of the resources you’ve at hand. Even if you think that a particular method will only reach five individuals ; do it. Five individuals are better then hardly anything and no telling how a lot of individuals those five individuals will tell.

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Top Ten Music PR Tips

Posted on : 25-08-2009 | By : Live Concert | In : Live Music

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Publicity is a very big driving force when you are considering success in the music industry. Although it is definitely beneficial to retain a publicist once you’ve your music career in gear, you may still manage to establish a little buzz on your own in the meantime. Below are the top ten tips for generating your own publicity as a music artist.

1. Ensure you’ve a press kit that includes a well-written bio, an 8X10 photo, CD  and contact info.

2. Go Local/Regional. Local/Regional press is by far the easiest press to get. Let them know your story and send in a CD. Shoot for the music editor or columnist and Assuming that they do not have one assigned only, contact the entertainment editor.

3. Social networking websites are all about music these days. For instance, Myspace’s reach is incredible for gaining new listeners. Where else might you find people to listen to your music in the convenience of their personal home? Ensure you’re updating your music, adding companions, keeping them all posted, and updating the tour dates. There are magazines on MySpace looking for music to feature all the time.

4. Radio is a amazing way to share your music with the masses. You do not have to approach the extensive ones-you can see success with air play on smaller stations as well. Send in your compact disc  to Local deejays and look up college radio shows nationally and see If the y’ll spin your music. Internet radio is pick ing up these days too… USA4Real.com is a amazing option… it does not fee much and it gets your music heard.

5. Music licensing is a wonderful way to make money and get publicity. Try contacting some music supervisors on TV shows for a start. Send them an inquiry with your information and a link to your music. If you get placed, you may use it for press-and it becomes a story!

6. Music web sites and e-zines are always looking for music to review. Look up their web sites and send emails to their editors. Tell them why you’re a fit for their magazine and ask if you could send in a compact disc. Remember, try to make contact 1st… sending in a random package can be useless.

7. Youtube.com and Stickam.com are great outlets to share your music. When done right, you may really start gaining a fan base. Try to do something charismatic and original. Reaching out to people Web may do wonders. Start a music video, a video blog, sing an acoustic session, take a stab at some comedy– anything… Just recall, first impressions are everything.

8. Be philanthropic. Charity does wonders for publicity outreach. Locate something you believe in and provide to play at their get together or give proceeds to their cause. Not only does it get you out there and give you a story angle… but it feels good to help out.

9. Send your compact discs to appropriate magazines for your music’s type of. Ensure you call ahead and find out the right contact, unsolicited packages get lost in the shuffle. A wonderful rule of thumb is to look up specific writers you feel would enjoy your music and find out how to reach them.

10. Try to book shows in different towns, that way you could effortlessly label the cluster of shows as a tour and contact Local newspapers and radio stations and offer them merch in ex differ for promotions/articles.

Note that PR is about being smart and creative. It is about finding a reason for people to care about you and your music. Sure, exceptional music and a good look are help ful, but you additionally need to reach out to the public and come up with stories. Think outside of the box and you will really value from the solutions in no time. Good luck!

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Classical Music

Posted on : 21-08-2009 | By : Live Concert | In : Live Music

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Classical music, prefer other forms of classical art, has not as a lot of takers as those of light music. Nonetheless, classical music has its fans too and lots more are falling to its charms. Yet, those who turn to it usually find it rather beyond their understanding and real appreciation. They are charmed by it, but they can’t critically explain why it appeals them. You can’t rationalize its appeal or beauty.

Yet another reason why a large majority of people are not  profoundly comfortable with classical music is its complexity and a sense of distance from the artist. Light music can be freely sung by ordinary performers with whom ordinary listeners may identify easily. It expresses the feelings of ordinary persons in their personal language. Classical music, on the other hand, is rather mysterious and is rendered in diverse styles and it takes years, sometimes a life long time to understand .But its study has its rewards too. The more you study it, the more you enjoy it and the more you find it great and worth the quest and hard work to study it.

The study or appreciation of classical music depends upon your personal taste. A form of music that appeals to you could not appeal to another individual. You could come across experts who could try to influence you by their judgments about the quality of music. You could listen to them, but you ought to not compel yourself to like the music that they like. Or if you come across a much-acclaimed piece of music that you can’t really appreciate, you do not have to blame yourself for not liking it. You could of course try to find out why the particular expert likes a given piece of music. may be, you find some point to learn.

The most vital thing about classical music is to listen to it as much as you can. Classical music CDs are available from a lot of sources. If you’re a student, your college library may have an abundant stock of classical music CD s. You may listen to radio, watch TV, and go to performances and recitals. You may additionally get free downloads from the Web, if you do not want to invest resources.

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Live Music In Key West

Posted on : 20-08-2009 | By : Live Concert | In : Live Music

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Key West has always been a hot spot for live music. When tourists finally get to the end of the road following making the long trek down the Keys, it does something to their psyche. Normally respectable citizens of the mainland tend to breathe in the free air of the tropics and start doing some pretty uncharacteristic things – things like drinking rum runners and stripping down to barely perceptible clothes. And they naturally congregate on Duvall Street, where the Local/Regional clubs are happy to contribute to the anything-goes atmosphere. Live music pours out of nearly every bar.

The music leans heavily towards a Jimmy Buffett, island-flavored sound, and you’re sure to hear “Brown-Eyed Girl” at least ten times a night from ten divergent club s. And that is as it ought to be, because everybody is usually in an island kinda mood. But there is much more to be found. You can hear jazz, reggae, hard rock and blues, from places like Rick’s, Sloppy Joe’s, The Bull, La Concha, The Hog’s Breath, and, if you don’t mind walking an extra ten blocks or so, Jimmy Buffett’s own Margaritaville Cafe. What makes the whole scene so appealing is that most of the clubs are open to the outside, and all this music makes a potent gumbo of sound in the humid air as you walk down the street.

Long ago, before there has been ever a road to Key West, most of the town has been populated by pirates, who endorse ed to ‘salvage’ wonderfuls from ships that were wrecked on the reefs because someone had switched the signal lights around. Everybody knew who switched those lights in the first place, of course. But salvaging has been a tempting, lucrative profession in those days. That outlaw spirit still lives in Key West, and it may be heard in the music of performers in the venues and from street performers on nearly every block.

I personal ly got to experience Healthy doses of Key West music every April for 15 years, when I played at Sloppy Joe’s with the duo Faust and Lewis.

We developed our music and comedy act on that famous stage, and wrote gobs of funny tunes about life in the islands. all of us always did the 5-9 PM shift, so after our show there was plenty of time to do the Duvall Crawl and check out the other acts in town. I became a wonderful fan of Hugo Duarte, who was performing at the Hog’s Breath Saloon late one night in early April. It was uncharacteristically cool that night, with the temperature all the way down in the low 60’s, but my wife and I braved the chill to listen to Hugo for over an hour. His original tunes are nearly perfect, and tell wonderful stories about life in the islands, and about ship captains heading somewhere down south.

I likewise got to know Terry Cassidy, who still does after noons at Sloppy Joe’s. He adds a smooth, bluegrass feel to his island music, and his song “Hooked On the easy Life” just about sums up the attitude of the Local s.

Pete and Wayne currently handle the 5-9 shift at Sloppy’s, and you can be sure they’re continuing the “What Me Worry?” attitude down there, with their adult humor and tunes.

There are so a lot of more artists that have made a real splash on the Key West scene. Pat Dailey, the legend of Lake Erie, has been performing in February and March at Sloppy Joe’s for over twenty years. Bill Wharton, The Sauce Boss, one of the finest blues players I’ve ever seen, also makes hot sauce during his shows and serves it up in gumbo to individuals who stay around until the end. He makes regular appearances at Margaritaville. Ben Harrison, who with his wife Helen own Harrison Gallery, is also a renowned singer-songwriter who puts on mini operas about some of the colorful characters in Key West history, including a guy who kept his wife’s body in his parlor for years following she died.

All of us who have performed and written songs about Key West owe a tremendous debt to Shel Silverstein, who lived in Key West until his death a few years ago. Shel wrote a lot of famous songs, including “The Unicorn Song,” and “Cover of the Rolling Stone,” as well as countless award-winning kids’s books, including “Where the Sidewalk Ends.” He generously gave of his time and talents to mentor songwriters that made their way to Key West. I personal ly spent an after noon at his house, and I knew I was truly in the presence of greatness.

I recently did a weekend back at Sloppy Joe’s for the 1st time in four years. You can rest assured that the music and fun continue on, as vibrant as ever. can be it’s the gulf breeze. can be it’s the rum runners. Whatever it is, I hope it goes on forever.

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Learn to Read Music Web

Posted on : 18-08-2009 | By : Live Concert | In : Live Music

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If you or any person you know wants to learn to read music, it’s a lot easier to do than it used to be. The Web gives us all access to al the majority unlimited information, and could deliver an incredible array of products and tools right to our desktops. Not surp growing ly, there are some really clever products out there that could endorse you learn to read notes.

Piano is Fun” from Anthony Fernando is a amazing beginner package for a substantially reasonable price that will train you how to read music. The knowledge and practice available here would fee many times the purchase price ($24.95) in personal lessons. Included in the price are free lifetime upgrades and a 30 day resources -back guarantee.

Purchase and Installation
- Purchase and installation are both a snap. The entire process takes no more than five minutes and is virtually foolproof. So,what’s in the product? A series of lessons and practice games that educate you how to read music and make it fun! And that’s quite an accomplishment! Many students find it an awesome, dreadful task, but it really does not have to be, as this product demonstrates. When you start the program, you could think that the product is just for children. Well, it’s excellent for children, but it’s furthermore fun for anybody at all that wants to learn to read music for the piano. My own bass clef reading skills fade in and out, and I actually enjoyed clicking through the lessons and “games” (review tests).

Getting Started - The standard package features a series of twenty lessons that start substantially simply and progress through both the treble and bass clefs. The graphics are large and bright and simple to read. There are nice sound and visual effects – enough to keep your interest up but not so much that it distracts from the point of learning the notes. The way to get started with the product is to take the tour, which explains the layout of the lessons and the “games” that are used as review tests for each of the twenty lessons. As a student progresses through each lesson, awards are given and displayed on a separate screen – wonderful little reinforcers to keep you going.

Menu and Options
- The main menu is completely self-explanatory and includes a button for ” Start Here” which leads to the “tour”, a “Lessons” button, which leads to the twenty lessons, an “Options” button (explained below) and buttons for advanced tests called the Bronze, Silver, and Gold C venue enges. The Options button lets you control what happens when a correct answer is entered (there are several varying option s), and contains an option for teachers that allows the addition or deletion of a student’s name. It is additionally possible for a “teacher” to construct “custom” lessons that operate like the other lessons. The option is in selecting the notes that are presented in the test. Now,if you want your child or student to concentrate on recognizing certain notes, you might conveniently establish exercises that contain only those notes. There is additionally a sound option that lets you turn on or off the sound effects that accompany parts of the program.

Extra Challenging Exercises
– The Bronze, Silver, and Gold C venue enge exercises are more note recognition tests but with the notes passing across the screen at a faster pace, apparent ly requiring a quicker response from the user. If a student can master these, there is not much doubt that they know their notes.

So that’s about it! This program doesn’t balance your checkbook, manage your portfolio, or vacuum your carpet, but it never claimed to! If you want to learn to read music, or have a child that’s about to start lessons or just shows interest, this product is a amazing buy. Imagine your piano teacher’s surprise when your 5 year old shows up knowing how to read music on both the treble and bass clefs! She’ll fall off her piano bench! By the way, my son, who’s been taking lessons for two years, came home from school yesterday and ASKED if he could use the Piano is Fun program! Think about that!

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Three Tips For Club Setup

Posted on : 17-08-2009 | By : Live Concert | In : Live Music

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When you are giving a presentation, whether it’s a keynote speech or seminar, the Club and facilities could have a very large impact on the success or failure of your presentation, so here are three ideas to make your presentation successful.

Small is more

A few years ago, my performer was provide ed a headline concert in one of the live music Venues in Cape Town. The problem is that while our performer may draw a crown of about 50-100 individuals, the Venue held over 700 individuals we reluctantly turned down the concert and instead asked to performance in their smaller Venue downstairs that only held 80 individuals. The downstairs concert has been great – it has been full, crowded and had a great vibe – we would have necessitated at least 500 individuals upstairs to get the energy we had downstairs.

The same happens when we speak. Every now and then we think “let’s rather book a bigger room – just in case,” but in general, the small yet full room has far more energy than the large and empty room. Resist the temptation to book the larger room. You could always bring in extra chairs at the final minute if necessary.

Arrive Early

What’s been promised by the Club, and what they actually provide are not always the same thing. If you arrive early you have plenty of time to make final minute changes to the room session up. If possible, check it out a day or two before so that you have time to see the room and make a deejay ustments adhead of time.

Get to know the AV Guy

The AV (audio-visual) guy is the person that (usually) works for the Club, and he is responsible for all of the audio visual equipment. They are the individuals who know where the hidden button is that lowers the projector screen, or where to get an extra extension cable at the last minute etc. If you are speaking at a large conference, you could have a dedicated AV guy, but if it is a smaller function, the Club could have one person responsible for the entire conference  set up.

This person might make or break your presentation. Befriend him and he’ll be willing to support. Antagonize him, and he might not be able to find that extra adapter that you left at home!

(I say AV guy – but in all honesty I’ve never met an AV gal!)

I hope the pointers stimulate – wonderful luck with you next presentation!

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How To Organize A Performance Or A Live Music Event – The Budget

Posted on : 16-08-2009 | By : Live Concert | In : Live Music

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Three times in the final month I have been asked the question, “what do I need to do to organize a gig?” In reality, when this question is asked it could mean several things: How do I find a Club? How do I sort out the PA? How do I get an audiences? And so on.

But there is a stage before all of this: the budget. I would suggest that the moment you start thinking about organizing an party you should write a budget. This budget spreadsheet informs you of the majority things that you will need to contemplate and will likewise demonstrate for you the risk, projected profit and the breakeven point. A sample spreadshhet is available to download from this address http://www.josaka.com/features/2005/Organize-A-Gig/Event-PandL.pdf

Assuming that the budget numbers do not look prefer they are working perhaps the gathering isn’t the right thing to be running. If you do not prefer the level of risk, perhaps you aren’t cut out to be a  promoter.

So the start point is a spreadsheet.
This should include all costs and all incomes. The key headings for costs should include: performer cost, PA, lighting, Venue hire, marketing, box office costs etc. The income is prefer ly to be largely ticket sales but don’t forget the chance to add a sponsor to the event.

The spreadsheet will help you work out the breakeven point for the get together i.e. how many tickets you need to sell to cover all costs. Every sale beyond breakeven is of course profit (exluding any box office commision). The added bonus of creating an get together spreadsheet is that helps define all the key tasks to be performed.

The realisation of the forecasted numbers developing into actual figures suggests that all parties have got the deal they were looking for or agreed to. The sample speadsheet also illustrates that everyone else involved in the show is largely earning a fixed cost and as a result the only individual taking a financial risk is the  promoter.

So if you are thinking of organizing a live event I coomed you to work on the numbers first. This will stimulate ensure you deliver a excellent show and have control over the money.

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Live Music Dominates New Orleans Nightlife

Posted on : 15-08-2009 | By : Live Concert | In : Live Music

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New Orleans is known as the birthplace of jazz, an honor the city prides itself in. From dim lit jazz clubs lining the city streets to its annual Jazz and Heritage Festival, New Orleans is a amazing American music city. Jazz isn’t the only music being created in the Big simple though.  A lot of music clubs and Venues offer an eclectic mix of blues, gospel, hip hop, rock and more.

One Club provide ing up a diverse musical roster is the House of Blues in the French Quarter. Any given week this venue might host inspiring performers and full blown rock stars. A wide  variety of musical type ofs are present at the New Orleans location of this national chain. The heart and soul of the Club besides the music itself is the exciting surroundings and attentive staff. These features give this location its heart and make this corporate venue seem more mom and pop. The Sunday Gospel Brunch is likewise a substantially attractive weekly gathering that draws a crowd.

TwiRoPa is the Warehouse District’s premiere art and music complex. This complex houses 100,000 square feet of club s, music Venues, galleries, bars and convention space. The nearly 100-year-old building was once the web site of a mill that produced Twine, Rope and Paper. These products are also how this complex received its inspiring name TwiRoPa. Live music and deejays are all the rage at this hip location that has expeditiously made a name for itself.

One New Orleans venue that has earned its reputation over time is Tipitina’s Uptown. For over 25 years Tipitina’s has been considered the finest music venue in New Orleans. The venue is named in honor of its patron saint Professor Longhair for his song Tipitina. The venue pays tribute to the New Orleans piano man through performances of Local and national musicians. Local musicians such as the Funky Meters and Galactic frequently performance to the crowds and headliners Pearl Jam and Lenny Kravitz have furthermore graced Tip’s Big Stage. The venue is a particularly hot spot during the Jazz and Heritage Festival with its own Fess Jazztival performance series.

Another New Orleans music venue steeped in history and tradition is Uptown’s Maple Leaf. Cajun meets Caribbean as this venue features a variety of music including reggae and zydeco. The Maple Leaf is a happening spot with a packed dance floor bumping till the wee hours of the morning. Poetry readings and special gatherings round out this venue as one of New Orleans finest.

Looking for some rock in Crescent City? The Howlin’ Wolf is regarded as New Orleans quintessential rock club. Here Local/Regional and national recording artists hone there chops for legions of adoring audiences. The Howlin’ Wolf is an unassuming space with a stage, three bars and original artwork from New Orleans artists Lionel Milton and Frenchy. Definitely the spot you want to go for modern rock, the club also features Jazz Thursdays and a lot of celebrated Local/Regional artists prefer George Porter Jr.

Local/Regional performers and music Venues draw their inspiration from Congo Square, the birthplace of jazz. One of these venues is the famed Funky Butt. This bordello turned club is now the home of modern jazz In New Orleans.  Many celebrated and soon to be celebrated performers have graced the butt’s stage. The club is located in a somewhat rough part of town so a taxi is a better option than walking to the club.

Traditional jazz listeners will want to find Preservation Hall in the French Quarter. This hall does not serve or allow food, drinking or smoking. New Orleans style jazz is on the only item on the menu at this rustic hall inspiring to keep traditional jazz alive. The 35 minute sessions start at 8:15 pm nightly and includes an intermission. Preservation Hall is a historic jazz experience music listeners will want to check out.

Truly a musical city, New Orleans has clubs that cater to anyone’s musical cravings. Creative spaces and incredible skill make the city’s clubs attractive to Regionals and visitors a prefer. No trip to New Orleans is complete without a visit to one the city’s fine music Venues.

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Austin Commuter Rail To Transform The “Live Music Capital”

Posted on : 14-08-2009 | By : Live Concert | In : Live Music

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Those who have lived in Austin long enough have seen some amazing growth. Since 1980 the population of this ultra-cool Texas town has more than doubled. In 2006 the population stood at a respectable 709,000 (TWICE that for “Greater Austin”). At this point, being Austin, this abundant growth happened with style and forethought.

The “Keep Austin Weird” slogan advocate ed the city retain a diverse selection of small Regional shops and services, while minimizing the steam-roller effect of big box stores so usually associated with development. Music, art, and culture all flourished, and while the world knows about the plethora of live music Clubs here, Austin is furthermore home to numerous galleries, museums, theatres, and restaurants. Finally, while Austinites kept their city “weird”, they furthermore kept it clean, and were recognized by MSN as having “The Greenest City in America”. Still, one problem, faced by more and more Austin residents, is the traffic, just in the Northwest corridor. But that too will be dealt with, in fact the solution is scheduled to start in late 2008.

The solution – or at least part of it – is Capital MetroRail, a new light rail service that will run, in the beginning, from Leander (26 miles northwest of Austin), through Cedar Park, McNeil and the community of Abercrombie, past the Highland Mall, across Martin Luther King Jr. Boulevard, and terminating downtown at the Austin Convention Center. This section of Capital MetroRail will cover 32 miles – with approximately nine stations along the route – from the Austin’s northwesterly outskirts to the city center. The benefits of this sort of speedy transit system to a city like Austin are a lot of, from reducing carbon emissions, to cutting down on commuter time, and even making a night out in the “live music capital‘ that much more enjoyable. Of course, plans do not avoid with just this one line.

For tax-payers, one of the best things about this deal is that, because Capital MetroRail will be using existing rail lines expenses will be significant ly decrease than a lot of other urban rail services. So,although city officials are quick to point out that future commuter rail lines will require a referendum, a lot of Austin residents are hopeful that their neighborhood will be next. Future plans include an Eastern line heading out towards Elgin, and a line heading north through Pflugerville. In addition to the Capital MetroRail lines, Austinites will also be able to take advantage of a Regional Commuter rail service that will run from San Antonio through Austin, to Round Rock n Roll and beyond. What a exceptional time to be living in Austin!

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Austin – The Live Music Capital of the World

Posted on : 13-08-2009 | By : Live Concert | In : Live Music

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Austin’s musical lineage began in the late 1960s and 1970s when the country music popularised by individuals such as Willie Nelson was joined by a cornucopia of other styles and sounds brought by the more liberal inhabitants of the city who had moved there during the two decades. A well known Regional club called the Vulcan Gas Company was integral in the growth of the Austin music scene with seminal acts such as the 13th Floor Elevators and Shiva’s Headband playing shows there generally during the 60s and 70s. After the Vulcan was renamed the Armadillo World Headquarters it became a musical hub, promoting acts of all type of s, from bona fide stars such as Bruce Springsteen and Bette Midler to Regional jazz and blues acts.

Austin’s musical progression continued over the next few years, gaining a reputation as a place where struggling performers can launch their careers in front of a receptive audiences. A major influence during this time was Clifford Antone who opened one of the 1st live music Venues on Austin’s 6th Street (now broadly regarded as the center of the Austin music scene) in 1975. His Venue endorse ed start the career of blues guitarist Stevie Ray Vaughan who went on to become one of the finest guitarists to ever grace the stage. Vaughan is revered so heavily by the Austin population that a statue was erected in his honour following his death in 1990. The Austin Music Foundation was likewise created around this time – a ground breaking organization that performance out to endorse independent performers further their career.

More recently, Austin has held its place at the top of the world wide music scene with the addition of festivals such as ‘Austin City Limits Music Festival’ and ‘Blues on the Green’, a series of free blues shows funded by Local organizations. Perhaps the most well known of all the Austin festivals is ‘South By Southwest’, an annual film, music and interactive conference and festival. The festival is ofttimes attended by most major players in the music business, on the lookout for new talent from all over the world. Along with live shows the festival furthermore screens ground breaking work by new and independent film makers as well as conferences with guest speakers from the world of music, sharing advice on making it in the music business. 2007’s party saw musical legends including Pete Townshend of the Who and David Byrne of Talking Heads sharing their knowledge of the inner workings of the music business.

Austin’s musical heritage grew to be the stuff of legend in a relatively short amount of time.  Many see this as a testament to the hard work put in by  promoters, bands, artists and Regional companies who found success on their personal terms by working together and help ing each other’s cause, a rare occurrence in the cut throat world of music. This camaraderie still continues now, with club s, Venues and hotels in Austin frequently packed with industry insiders and listeners eager to soak in some of the bustling, creative atmosphere.

With a musical lineage as rich as Austin’s, it’s not hard to see why the city’s official motto is “The Live Music Capital of the World”.

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